{"id":22930,"date":"2024-07-29T16:05:10","date_gmt":"2024-07-29T20:05:10","guid":{"rendered":"https:\/\/www.kzoo.edu\/news\/?p=22930"},"modified":"2024-08-05T15:38:16","modified_gmt":"2024-08-05T19:38:16","slug":"feedback-book-analyzes-growth-versus-existential-risk","status":"publish","type":"post","link":"https:\/\/www.kzoo.edu\/news\/feedback-book-analyzes-growth-versus-existential-risk\/","title":{"rendered":"\u2018Feedback\u2019 Book Analyzes Growth Versus Existential Risk"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Kalamazoo College Henry Luce Professor of Complex Systems P\u00e9ter \u00c9rdi will release a new book, <em>Feedback: How to Destroy or Save the World,<\/em> on October 15. The publication will share a non-technical and intellectual journey that analyzes how feedback control can lead down a narrow path that separates reasonable growth from existential risk.<\/p>\n\n\n\n<p>\u00c9rdi said a forward in the book by Michael Arbib, a computational neuroscientist and pioneer of brain theory, shows how such reactions to feedback work by considering a couple who share a double bed and an electric blanket that has separate heating elements.<\/p>\n\n\n\n<p>\u201cImagine if, by some happenstance, the controls get mixed,\u201d the forward says. \u201cHere, when each person thinks they are controlling their half of the blanket they are instead controlling the other. When one person is feeling cold, they use the control on their side of the bed to turn up the heat. But, unfortunately, it is the heat on the other side. Their companion gets too hot and reaches for their control only to making the bed even colder for the first person, who responds by turning up the heat on the other\u2019s side even more.\u201d<\/p>\n\n\n\n<p>Arbib said even though such a case reflects positive feedback, it has a negative effect because it increases a problem at hand. Such an example can be extended to more interpersonal relationships as some might respond to criticism with soothing words while others get angry to destroy or save a relationship.<\/p>\n\n\n\n<p>According to reviews, the book has applications for a variety of people across generations including young people growing up in a world where everything seems to be falling apart; people in their 30s and 40s who are thinking about how to live a fulfilling life; readers in their 50s and 60s, who are thinking back on life; and Baby Boomers reflecting on their past successes and failures.<\/p>\n\n\n\n<p>\u00c9rdi was hired at K in 2002 when the College received a grant from the Henry Luce Foundation. Since, he has received the <a href=\"https:\/\/www.kzoo.edu\/news\/lucasse-fellowship\/\">Florence J. Lucasse Fellowship for Excellence in Scholarship<\/a>, the highest award bestowed by K\u2019s faculty, which honors the recipient\u2019s contributions in creative work, research and publication.<\/p>\n\n\n\n<p>\u00c9rdi has written dozens of publications, including two other books since 2019, <em>Ranking: The Hidden Rules of the Social Game We All Play<\/em> and <em>Repair: When and How to Improve Broken Objects, Ourselves and Our Society,<\/em> which have received international acclaim. He also was honored by five alumni from the Class of 2009 this year when they initiated the <a href=\"https:\/\/www.kzoo.edu\/news\/complex-systems-studies-professor\/\">Interdisciplinary Fund for Complex Systems Studies<\/a> in his name.<\/p>\n\n\n\n<p><em>Feedback: How to Destroy or Save the World<\/em> is available for preorder <a href=\"https:\/\/www.amazon.com\/Feedback-How-Destroy-Save-World\/dp\/3031624386\/ref=sr_1_1?dib=eyJ2IjoiMSJ9.P8gTpIAZ1v_KkEjp3450mA.uO1N_9VXGz7s2udAhtM5yktAxSU5kKw5HZGXRuhCAck&amp;dib_tag=se&amp;keywords=9783031624384&amp;linkCode=qs&amp;qid=1716565014&amp;s=books&amp;sr=1-1\">through Amazon<\/a>.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"528\" height=\"800\" src=\"http:\/\/www.kzoo.edu\/news\/files\/2024\/07\/Feedback-Book-528x800.jpg\" alt=\"Cover of &quot;Feedback: How to Destroy or Save the World&quot;\" class=\"wp-image-22931\" style=\"width:352px;height:auto\" srcset=\"https:\/\/www.kzoo.edu\/news\/files\/2024\/07\/Feedback-Book-528x800.jpg 528w, https:\/\/www.kzoo.edu\/news\/files\/2024\/07\/Feedback-Book-300x455.jpg 300w, https:\/\/www.kzoo.edu\/news\/files\/2024\/07\/Feedback-Book-99x150.jpg 99w, https:\/\/www.kzoo.edu\/news\/files\/2024\/07\/Feedback-Book.jpg 827w\" sizes=\"auto, (max-width: 528px) 100vw, 528px\" \/><figcaption class=\"wp-element-caption\">Henry Luce Professor of Complex Systems P\u00e9ter \u00c9rdi will release a new book, &#8220;Feedback: How to Destroy or Save the World,&#8221; on October 15.<\/figcaption><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"337\" src=\"http:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x337.jpg\" alt=\"'Feedback' Author Peter \u00c9rdi Receives the 2018 Lucasse Award from K President Jorge G. Gonzalez\" class=\"wp-image-18423\" srcset=\"https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x337.jpg 600w, https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-300x169.jpg 300w, https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-150x84.jpg 150w, https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-1536x864.jpg 1536w, https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg 1933w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">Henry Luce Professor of Complex Systems Studies P\u00e9ter \u00c9rdi is the author of a new book, &#8220;Feedback: How to Destroy or Save the World.&#8221;<\/figcaption><\/figure><\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Kalamazoo College Henry Luce Professor of Complex Systems P\u00e9ter Erdi will release a new book, Feedback: How to Destroy or Save the World, on October 15.<\/p>\n","protected":false},"author":147,"featured_media":18423,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[233,3],"tags":[220,39],"post_formats":[],"class_list":["post-22930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-faculty-staff","category-news","tag-complex-systems-studies","tag-faculty"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - 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Contact him at abrown@kzoo.edu.","sameAs":["https:\/\/www.kzoo.edu\/news\/contact-us\/"]}]}},"featured_image_src":"https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x400.jpg","featured_image_src_square":"https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x600.jpg","author_info":{"display_name":"Andy Brown","author_link":"https:\/\/www.kzoo.edu\/news\/author\/abrown\/"},"guten_post_layout_featured_media_urls":{"full":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",1933,1087,false],"thumbnail":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-150x84.jpg",150,84,true],"medium":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-300x169.jpg",300,169,true],"medium_large":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",1933,1087,false],"large":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x337.jpg",600,337,true],"1536x1536":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",1933,1087,false],"ab-block-post-grid-landscape":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x400.jpg",600,400,true],"ab-block-post-grid-square":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x600.jpg",600,600,true],"pl-blogpost-landscape":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x400.jpg",600,400,true],"pl-blogpost-square":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x600.jpg",600,600,true],"guten_post_layout_landscape_large":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-1200x800.jpg",1200,800,true],"guten_post_layout_portrait_large":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-1200x1087.jpg",1200,1087,true],"guten_post_layout_square_large":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-1200x1087.jpg",1200,1087,true],"guten_post_layout_landscape":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x400.jpg",600,400,true],"guten_post_layout_portrait":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x900.jpg",600,900,true],"guten_post_layout_square":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-600x600.jpg",600,600,true],"campus-posts-thumbnail":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace-300x300.jpg",300,300,true],"gform-image-choice-sm":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",300,169,false],"gform-image-choice-md":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",400,225,false],"gform-image-choice-lg":["https:\/\/www.kzoo.edu\/news\/files\/2022\/11\/cMUMMA-Lucasse-Award-Peter-Erdi-New-Book-Repair-or-Replace.jpg",600,337,false]},"category_info":"<a aria-label=\"archive of category Faculty &amp; Staff\" href=\"https:\/\/www.kzoo.edu\/news\/category\/faculty-staff\/\" rel=\"category tag\">Faculty &amp; Staff<\/a><a aria-label=\"archive of category News Stories\" href=\"https:\/\/www.kzoo.edu\/news\/category\/news\/\" rel=\"category tag\">News Stories<\/a>","tags_info":"<a href=\"https:\/\/www.kzoo.edu\/news\/tag\/complex-systems-studies\/\" rel=\"tag\">complex systems studies<\/a>, <a href=\"https:\/\/www.kzoo.edu\/news\/tag\/faculty\/\" rel=\"tag\">faculty<\/a>","social_share_info":"<a data-share=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/www.kzoo.edu\/news\/feedback-book-analyzes-growth-versus-existential-risk\/\" class=\"pl-facebook-share social-share-default pl-social-share\" target=\"_blank\"><i class=\"fab fa-facebook-f\" aria-hidden=\"true\"><\/i><\/a><a data-share=\"twitter\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.kzoo.edu\/news\/feedback-book-analyzes-growth-versus-existential-risk\/\" class=\"pl-twiiter-share social-share-default pl-social-share\" target=\"_blank\"><i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i><\/a><a data-share=\"linkedin\" href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.kzoo.edu\/news\/feedback-book-analyzes-growth-versus-existential-risk\/\" class=\"pl-linkedin-share social-share-default pl-social-share\" target=\"_blank\"><i class=\"fab fa-linkedin-in\" aria-hidden=\"true\"><\/i><\/a>","wordExcerpt_info":"<p>Kalamazoo College Henry Luce Professor of Complex Systems P\u00e9ter Erdi will release a new book, Feedback: How to Destroy or Save the World, on October 15.<\/p>\n","comment_info":"No Comments","_links":{"self":[{"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/posts\/22930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/users\/147"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/comments?post=22930"}],"version-history":[{"count":6,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/posts\/22930\/revisions"}],"predecessor-version":[{"id":22948,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/posts\/22930\/revisions\/22948"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/media\/18423"}],"wp:attachment":[{"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/media?parent=22930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/categories?post=22930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/tags?post=22930"},{"taxonomy":"post_format","embeddable":true,"href":"https:\/\/www.kzoo.edu\/news\/wp-json\/wp\/v2\/post_formats?post=22930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}