Rates and Policies

Clients from Kalamazoo College shall be exempt from the rates applied but are still subject to the policies of The Index newspaper. Clients outside of the college are subject to the rates and policies as outlined.

Submission Deadlines

Final proofs for Advertisements are due Monday of the week of publication at 6PM. Late Advertisements will not be printed.

Printing Dimensions and Schedule

Our full page printing dimensions is 10.25 inches (width) by 20.25 inches (height). All our prices are quoted in reference to column inches which is 1 column by 3.66” in length. We print 9 issues each quarter/term and we will issue our first edition of the fall quarter on the 25th of September.


All advertisements and related material must be sent to the Business Manager, Ogden Wright ( The Index accepts PDF and JPEG formats. Upon special requests and with the submission of required documents, an advertisement can be created for you to be sent for approval before publication. Please allow at least a week for these types of submissions. Questions and requests should be directed to the Layout editor. Clients from Kalamazoo College cannot be guaranteed neither a printed advertisement larger than a ¼ of the page, nor an advertisement printed in colour.


A 20% deposit is required by Tuesday of the week of publication at 3PM.Outstanding payments on your balance are due a week after publication of the advertisement.

All payments should be made payable by Cheque to ‘Kalamazoo College’ with the memo, if available, stating ‘The Index.’


The price per column inch is $10 for colour Print and $7 for Black and White Print. Our column width is 1 column by 3.66 inches (1 x 3.66”).

For coupons, we offer an 18% discount off the total cost.

We also offer package deals. These include our Term/Quarter deal where 15% is taken off the original cost for 9 issues of publication. There is also our Annual deal where 20% is taken off the original cost for 27 issues of publication.

Please note that the special rate for coupons can be combined with any of our package deals for ultimate savings.

Contact Information

All queries can be directed to the Business Manager, Ogden Wright (


Terms and Conditions

All advertising submitted is subject to the approval of the Editorial Staff. The Editorial Staff reserves the right to refuse any advertising content that does not meet the newspaper’s standards. Unless otherwise authorized in advance, no change will be made without the consent of the Advertiser or Agency.

The Advertiser and/or Agency agrees to defend and indemnify The Index against any and all liability, loss, or expense arising from claims of libel, unfair competition, unfair trade practice, infringement of trademarks, trade names or patents, violations of rights and privacy and infringement of copyrights and proprietary rights resulting from the advertisement’s publication.

The Index shall not be liable for changes or typographical errors that alter the value of an advertisement. Nor will The Index be liable for any other errors appearing in the advertisement unless the corrected copy is received before the copy deadline with corrections clearly noted thereon. Liability, where there is any, is limited to the cost of the ad in question.

Advertisers and Agencies forwarding orders to The Index that contain incorrect rates or conditions are hereby advised that the advertising called for will be inserted and charged at the regular rate schedule and conditions in force at the time published.